Dog’s Best Friend

Three programs: Basic (5–6 private lessons) focuses on teaching owners how to use Trigger Training for foundational obedience; Advanced (12–14 private lessons) is the most popular and targets severe behavioral issues like aggression; Elite (10–13 private lessons including five 4-hour drop-off sessions) is an intensive program designed for immediate results, placing households a year ahead of other programs. All programs use proprietary Trigger Training methods and are conducted at their facility. Lessons are private, not group-based.

Pricing Summary

Programs range from Basic (5–6 private lessons) to Advanced (12–14 private lessons) to Elite (10–13 private lessons including five 4-hour drop-off sessions). A current Facebook promotion offers up to $400 off. No public pricing listed; clients must call for details.

Dog’s Best Friend is a full-time professional dog training facility serving the Greater Milwaukee Metropolitan Area since 1986. They specialize in redefining obedience training by focusing on proactive, science-based methods called “Trigger Training,” which aim to teach dogs to obey even when they have no desire to, and eventually to behave well without any commands. Their programs are designed to educate both dogs and their owners, emphasizing intuitive critical thinking and eliminating outdated reactive training techniques. They offer three distinct training programs—Basic, Advanced, and Elite—with the Elite program including intensive drop-off lessons for rapid results. They claim to solve severe behavioral issues including aggression, fearfulness, and separation anxiety, and highlight their success with rescue dogs and high-energy breeds. They encourage potential clients to view their daily Facebook videos to see real results and claim to have trained over 20,000 dogs and served 40,000 people.

Their training philosophy rejects waiting for dogs to misbehave before correcting them, instead promoting proactive guidance rooted in canine sociology. They emphasize gentle, humane, and enjoyable methods that maintain the dog-owner bond while achieving high levels of obedience. They do not use one-size-fits-all group classes but instead offer private lessons tailored to each household’s needs.

The business is led by Chas, who is referenced in testimonials as the primary trainer and is credited with transforming dogs with severe behavioral challenges. Clients report dramatic improvements in leash pulling, barking, reactivity, and anxiety within weeks.

They offer no grooming, boarding, or daycare services—only training.

They provide video recordings of lessons and encourage clients to review them for reinforcement and improvement.

Accomplishments

Trained over 20,000 dogs and served 40,000 people since 1986. Featured in testimonials for transforming severely anxious, aggressive, and rescued dogs. Demonstrated rapid results, such as training a Great Dane puppy to remain still while sponge balls bounce off its head in 1 minute 25 seconds. Maintained a long-standing reputation with consistent word-of-mouth referrals since 2002.

How to Get Started!

Prospective clients are encouraged to view daily Facebook videos to assess results. They are then advised to call the facility at 414-476-5511 to discuss programs and schedule an initial consultation. No online booking system is available.