The Puppy Academy

The Day School is a full-day drop-off program for puppies aged 10 weeks to 9 months, operating Monday–Friday 7am–7pm and Saturday 9am–6pm. Puppies spend the day in structured training sessions, supervised play, and walks, with daily report cards and homework provided to owners. The Online School offers video-based training modules, live weekly Q&A sessions on Instagram and TikTok, and access to a blog with puppy advice. Both programs focus on behavior modification and owner education to build long-term success.

Pricing Summary

Day School requires a free virtual consultation before enrollment; tuition is not publicly listed but described as up to $5,000 for intensive programs. An unlimited package offering 6 days per week and up to 12 hours per day is available. Online School enrollment is available without consultation. A free masterclass and blog content are offered at no cost.

Policies

Enrollment in Day School requires a free virtual consultation. Clients must check spam/junk folders for replies, as responses may be filtered. No explicit cancellation or rescheduling policy is stated on the website.

The Puppy Academy is a puppy-focused training center located in Hermosa Beach, CA, offering both in-person Day School and Online School programs designed to help new puppy parents manage common behavioral challenges. Their Day School operates as a full-day drop-off program, where puppies aged 10 weeks to 9 months receive structured training in a facility-based setting, following a school-like schedule with supervised play, walks, and lessons. The Online School provides remote access to training videos, a step-by-step curriculum, and live Q&A sessions to support owners at home. The business emphasizes relieving the stress of puppyhood by combining professional training with owner education, ensuring puppies develop good manners and owners gain confidence in managing behavior. They also offer a FREE Masterclass, daily blog content, and a VIP email list with puppy tips. Additional services include a pet supply store and social media engagement through Instagram, TikTok, and YouTube.

Their Day School includes up to 12 hours of daily care for enrolled puppies, with training focused on potty training, leash walking, biting, jumping, crate training, separation anxiety, and socialization. Staff provide daily report cards and homework to reinforce learning at home. The facility includes a designated “Zen Room” for reactive dogs, though this has drawn criticism from some clients. They do not allow public tours of the entire facility, including the Zen Room.

The Puppy Academy also offers a premium unlimited package for owners with limited stamina or special needs, accommodating up to 6 days per week and 12 hours per day of training.

They serve clients primarily in the Hermosa Beach area and surrounding coastal communities in Southern California.

Accomplishments

Founded in 2016, The Puppy Academy has trained thousands of puppies and received 5-star reviews on Yelp, Google, Facebook, Nextdoor, and features in Dogster, PetKeen, and Hepper. They offer a Puppyhood Made Easy® branded program and have a strong social media presence with active YouTube, Instagram, and TikTok channels.

How to Get Started!

For Day School: Schedule a free virtual consultation via the contact form or by phone. For Online School: Enroll directly via the Online School page without a consultation. All new clients are encouraged to watch the FREE Masterclass and join the VIP email list for tips.